Overview

The social media campaign featured short form videos of CEO and Founder, AJ Abdallat, discussing the benefits of artificial intelligence in various industries. The videos will be published as part of the "Beyond the Buzz" video series on the 'Beyond Limits News' LinkedIn Newsletter, which is sent out bi-weekly to 4,554 subscribers. By sharing these videos on social media, the campaign hopes to increase brand awareness, engage with followers, and generate interest in Beyond Limits' AI solutions.

Key Objectives

Increase brand awareness: Leverage the expertise of CEO AJ Abdallat to establish Beyond Limits as a thought leader in the field of AI and showcase the company's capabilities.

Educate the audience: Highlight the practical benefits and real-world applications of AI in diverse industries, demonstrating its potential to solve complex challenges.

Drive interest in Beyond Limits' AI solutions: Generate curiosity and interest among the audience regarding Beyond Limits' AI offerings and their potential to drive innovation in their respective industries.

Target Audience

The campaign targets tech industry experts and decision-makers interested in AI technologies, including executives, technology enthusiasts, and The Beyond Limits LinkedIn Newsletter subscribers. The audience may have a general understanding of AI but seeks further insights into its practical applications and benefits across industries.

Key Messaging

Insights from the CEO: Gain exclusive access to AJ Abdallat's expertise as he discusses the practical benefits of AI in various industries.

Real-world Applications: Discover how AI is transforming industries and driving innovation, with practical examples shared by a renowned AI thought leader.

Explore Beyond Limits: Get a glimpse into Beyond Limits' AI solutions and learn how they can revolutionize your industry.

Results

Total Subscribers: 4,554

Total Article Views: 9,509

Total Impressions: 7,068

Avg. Engagement rate: 6.6%

Total Clicks: 248

Avg. Click-Through Rate: 3.5%

Total Reactions: 219

*Anything above 2% social media engagement rate is considered great. follower-based method [12,613].